Here's it's snyopsis:
In The Soul of Anime, Ian Condry explores the emergence of anime,
Japanese animated film and television, as a global cultural phenomenon. Drawing
on ethnographic research including interviews with artists at some of Tokyo's
leading animation studios—such as Madhouse, Gonzo, Aniplex, and Studio
Ghibli—Condry discusses how anime's fictional characters and worlds become
platforms for collaborative creativity. He argues that the global success of
Japanese animation has grown out of a collective social energy that operates
across industries—including those that produce film, television, manga (comic
books), and toys and other licensed merchandise—and connects fans to the
creators of anime. For Condry, this collective social energy is the soul of
anime.